Friday, December 11, 2009

Search Engine Ranking Factores

Posted on Friday, December 11, 2009 by Swarjit



The Three Important Key Factors for SEO Rankings:


Website Structure: Always design a user and search engine friendly website for your business. Select the key words that you target to get you website on top in search engines and wish to drag online traffic towards your site. Put the keywords in the domain name Example: www.dogfood.com if you sell food for dogs. This will helps and heightens your site top page ranking in search engines. The internal linking structure should be smooth flowing, see that there should not be any broken link that would creates hindrance for search engine robots to crawl the particular page. This would result in loss of information your site unable to produces to your online users.


Always use original content for your web pages, if you copy content from other sites, search engines will know it easily because the content you copied is already been saved in search engines database, this will not helps you to get top rank. There is a chance you may penalized by the owner of the website from where you copied the content and search engines may block you site. Search Engines love original content and give importance if your content is user friendly. It would be better to have 400-450- words in a web-page. Incorporate your keywords or phrases in the content text with keyword prominence, frequency, density and proximity. Use H1 tag for heading or title text and h2 for sub-heading text, it gives bonus point for higher ranking. The important thing is writing accurate Page Title that describes about the page, be sure not to forget to place the page related keywords in the title of the page. This helps in search engine ranking. “Cost effective web creation SEO marketing” this is the keywords phrase that help my website http://www.horasoft.inrank on top page in major search engines like Google, Yahoo and MSN.


I used this long tail keywords phrase because my website is new and in couple of months it is on top. I can now compete with my competitors and can rank high with short tail targeted keywords. The result is showing with the keywords “SEO Marketing Cost” my web-page http://www.horasoft.in/seo-marketing.html is on 2nd place in first page of Google, and 10th palace in first page of AOL. “Choice Ecommerce solution” is the other keywords that put my webpage http://www.horasoft.in/ecommerce-solution.html 2nd place in first page of Google and MSN and 4th place in AOL. As the search engines indexing my website slowly the pages are coming on top. The result behind this is that the keywords are placed in the titles, descriptions and in content of the body text.


Always better to see that the title should be short and descriptive. Use 6-8 words or 60-75 characters in the title. Write an appealing description tag using keywords.


Back links: If you can able to generate more number of back links to your website, it will help to beat you competitors and rank on top the search engines. Back links mean finding links of your web-page/pages in other sites pointing towards your website. Always keep in mind that getting one back link from a high page rank site is better than getting 10 links for 10 sites that don’t have page ranks. Always give preference to quality of the link but not to the quantity.


Promotion of the site:Promote you site with Social Book-markings, RSS, Press Release, Classifieds Postings, Article Posting, Blog commenting, Online Local Listings, Listing in Yellow Pages, Video uploading, put your website address in vouchers, business cards and many more.

1 comment:

  1. Hi,

    Thanks for commenting on my blog. Wow! it seems that most of the information in this post is new to me. Thanks for sharing the facts about search engine factors.

    I would try to submit some Press Release articles.

    ReplyDelete